Origin

Jett, a relative unknown Australian teenager made his first impression in America in the fall of 2018. He had made a bet with his mechanic that he could eat a donut on the podium if he won the race that night in Las Vegas. A moment that wasn’t scripted beyond a simple bet with his mechanic turned into something that even the most prolific marketing agency couldn’t produce. It authentically created a connection between Jett and Donuts that linked them together for years to come.

That moment is the reason Jettson Donuts was created and was the launch point for where we plan to go in the future. His vision for success on and off the track is only topped by his work ethic and sacrifice. He left home with his family on a mission to fulfil his dream of becoming a professional motocross racer in America. A journey where detours had detours and was filled with more experience and adventure than any teenager should experience. In 2021, Jett fulfilled the first goal by becoming a National Champion at 18 and then quickly followed it up with two more championships in 2022, putting him in a short list of the sports greats.

In a world full of complacency and followers, Jett has established himself as the outlier in his field as Jettson Donuts will do in its own. As a brand fueled by its youthful rebellion it will take you on a new journey, one that promises to be different and that will be our mission through every bite.

His next goal, a donut store. Don’t bet against him, he has a way of winning.

Jettson Donuts